Reimagining a Furniture Brand for the Modern Home.
Perlora, Pittsburgh’s premier modern furniture retailer, needed a fresh approach to its branding and digital presence. Their goal? To bridge the gap between high-end design and everyday functionality.
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Introducing:
Branding & Campaign Development
The art of everyday living.
A campaign that positioned Perlora as the perfect blend of style and livability. Through clever messaging, sophisticated visuals, and a refined tone, we showcased furniture that’s not just beautiful—it’s built for life.
Where Everyday Life Becomes Art.
PerLora has always stood at the intersection of high design and real life. But too often, people treat beautifully designed furniture as something to be admired, rather than fully lived in. The challenge? Reframe luxury furniture as something that isn’t just for display—it’s for the moments, the chaos, and the beauty of everyday life.
Reinforce their philosophy that great design is meant to be used.
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Show that style and durability are not mutually exclusive.
Create a visual and emotional connection between their audience and their furniture.
Art of Everyday Living
Where Design Meets Real Life.
Modern furniture isn’t just for special occasions—it’s for every moment, from the elegantly planned to the beautifully unexpected. Perlora’s latest campaign redefines what high-end furniture means by embracing the reality of how people truly live.
A Website as Modern as the Furniture.
PerLora’s new website is more than a showcase—it’s a fully dynamic platform built on a custom CMS, giving their team complete control over inventory, pricing, and product details. Designed for both inspiration and functionality, the site highlights PerLora’s design services, featured projects, and curated collections, ensuring a seamless experience for customers exploring modern, livable design.
